Why HealthWise Advocates?

You shouldn’t have to navigate the healthcare system alone—especially when the stakes are high and the answers aren’t clear. At HealthWise Advocates, we pair you with a dedicated Nurse Practitioner or RN who becomes your personal health advocate, helping you make sense of labs, prep for doctor visits, and stay ahead of your care. We don’t replace your doctors—we help you get more out of them. With one-on-one support, personalized guidance, and a clear plan, you’ll finally feel confident in every next step. Start with a simple intake session, and take back control of your health—with clarity.

Why did we start?

HealthWise Advocates was born out of Alisha and Nate’s deeply personal journey. As a Nurse Practitioner and the primary caregiver for her grandparents for over a decade, Alisha found herself constantly navigating a fragmented, frustrating medical system—scheduling appointments, interpreting lab results, managing medications, and asking the hard questions that no one else seemed to have time for.

Even with her medical training and with Nate’s dedicated support, it was overwhelming. But it also opened her eyes to just how many families were trying to do the same thing—without the tools or care they needed.

Alisha and Nate started HealthWise Advocates because they love people and believe everyone deserves to be seen, heard, and cared for with dignity. Their passion is helping people live with clarity and confidence, and that’s exactly what HealthWise Advocates was built to do.

Meet Your Team

  • Dr. Alisha Keating, DNP, FNP, PNP

    FOUNDER & CCO

    Alisha Keating is a board-certified with a Doctorate of Nursing Practice and has over a decade of experience in clinical care and health advocacy. As a Founder and Chief Clinical Officer of HealthWise Advocates, Alisha brings a deep passion for whole-person care and a commitment to guiding patients through a complex healthcare system. Her dedication is rooted in her own experience as a caregiver for her grandparents, where she saw firsthand the confusion and burden families face. Today, she leads our clinical vision with clarity, compassion, and a heart for helping others thrive.

  • Nate Keating

    FOUNDER & CEO

    With a background in leadership, nonprofit work, and entrepreneurship, Nate brings a unique blend of heart and strategy to the company as a Founder and CEO. He previously founded and led a successful tech company and has spent years serving in nonprofit leadership roles, giving him a deep understanding of both innovation and service. His passion for advocacy was shaped by a decade of caring for his grandparents alongside his wife, Alisha, as they navigated a fragmented and overwhelming healthcare system. Today, he leads HealthWise Advocates with a vision to deliver care that is personal, purposeful, and transformative.

Schedule a Free Discovery Call

 FAQs

  • At Healthwise Advocates, we believe you shouldn’t have to figure out your health nor try to navigate the (all too frustrating) healthcare system alone. HealthWise Advocates are personal, dedicated, fully licensed Nurse Practitioners and RNs who walk with you—helping you understand your labs, prepare for doctor appointments, and stay on top of your care. We’re not a replacement for your doctor; we’re the advocate by your side.

  • Every plan includes access to your dedicated HealthWise Advocate, personalized guidance, and care summaries you can actually understand. The more support you need, the more options we offer—with monthly video calls, provider coordination, and caregiver support built right in.

    Most people choose our Premier or Concierge plans—they are the sweet spot of personalized care and peace of mind.

  • We know how frustrating it is to feel unheard or to leave appointments with more questions than answers. With HealthWise Advocates, you have a real person—a licensed provider—who listens, explains, and advocates for you personally. No bots. No guessing. Just real support from someone who knows your story.

  • Yes, and thank you for being that kind of family member. You can absolutely sign up on behalf of a loved one, and we’ll work with you to support their care. With our caregiver access add-on, you’ll get updates, messaging privileges, and peace of mind—without having to manage it all yourself.

  • Great question. Your health is personal. Before we give guideance, we need to truly understand your story—your history, labs, medications, and goals. The intake gives us that full picture so we can advocate for you with clarity and confidence. It’s the foundation for everything we’ll build together.

  • Absolutely! Life changes, and we’ll adjust with you. Whether your needs grow or simplify, you’re free to switch plans anytime. Just let us know and we’ll take care of the details.

  • Yes! We don’t replace your care team—we coordinate with them. When everyone’s on the same page, care gets better, smoother, and more human. We act as your advocate and communication hub, so nothing slips through the cracks.

  • You’ll use our secure messaging portal or schedule video calls at a time that works for you. It’s as easy as texting a friend—except that friend is a licensed health provider who’s on your side.

  • Yes! Completely. We use HIPAA-compliant systems and take your privacy seriously. Your information is safe, secure, and never shared without your consent. You can trust us to treat your story with care.

  • You’ll be billed monthly based on the plan you choose. There are no surprise fees, ever. Add-ons (like caregiver access or premium services) are billed only if you choose them.

  • We make it easy. You can cancel anytime, and your plan stays active until the end of your current billing cycle. No long-term contracts. No guilt trips. Just clarity.

  • No—we’re not here to replace your doctor. We’re here to amplify their care. Think of us as your personal health translator, coach, and advocate. Your doctor diagnoses and treats; we help you understand what it all means, prepare for visits, follow through on recommendations, and make informed decisions with confidence. You still need your doctor. You just don’t need to face the system alone anymore.

  • Communication with your Doctor is included in our Concierge plan. When it’s helpful and you give us permission, we’re happy to communicate directly with your care team. In fact, many doctors appreciate having someone looped in who really knows your story. We can clarify questions, coordinate follow-ups, and make sure your voice doesn’t get lost in the shuffle. Our goal is simple: to make sure everyone’s on the same page, especially you.

  • We can usually book your intake within 3–5 business days. Once that’s done, your advocate will create your personalized health summary and get you started with the care you deserve.